Keep Your
Crews Booked
We’re the marketing department for roofers. More booked jobs, less wasted spend, and a straight answer on where every dollar goes — so you can get back to the work you actually like doing.
Throwing Money at
Advertising and
Hoping the Phone Rings?
You didn’t get into roofing to have to deal with your website, search engine optimization, social media, Google Ads, etc. You got into it to do great roofing work. But somewhere along the line you started paying for ads, directories, maybe a “marketing guy” — and honestly? You’re not sure what’s working.
Some months the phone rings. Some months it’s quiet. And nobody has ever shown you, in plain English, which of your marketing dollars actually turned into jobs.
You Tell Us How
Many Jobs You Want.
We Do the Rest.
-
1
Tell us your goal
How many more jobs you want on the schedule.
-
2
We build and run everything
Website, Google, ads, social, reviews — all of it, handled, so you never have to deal with it.
-
3
You book more jobs
And once a month we show you the scoreboard in plain English: what you spent, what it booked, what’s next. You take care of your customers. We’ll take care of finding them.
You’ll Know Exactly Which Dollars Brought Which Jobs.
We track every call and every lead back to its source, so you always know your cost per job and your return — down to the dollar. Not working? We kill it. Working? We pour more in. That’s the whole point.
Book More Jobs!One Marketing Team.
One Growth Plan.
Getting more roofing jobs isn’t about finding one magic marketing tactic. We connect the pieces — so homeowners find you, choose you, and you know exactly what’s producing business.
Search & Local Visibility
Get found when homeowners search for the roofing services you provide. We strengthen your visibility across Google Search, Maps and emerging AI search. More on local SEO for roofers →
Website & Conversion
Turn more visitors into calls and estimates with a website you own, built around trust, clear services and strong calls to action. More on websites for roofers →
Paid Advertising
Generate more opportunities when you want to grow with targeted Google, Facebook and Instagram advertising focused on the services and markets you want to grow. More on advertising for roofers →
Reporting, Analytics & Direction
Know what’s working and what isn’t. We track performance, identify opportunities and continuously adjust your strategy around the goals that matter to your business.
Built For Roofers
Like You.
The number below is real — an actual roofing company, actual leads we can back up, not a vanity metric. Growth we trace right back to the dollar: the kind that keeps your crews working and your calendar full, even through the slow season.
Cox Roofing
Increase in online leads in their first 3 months with us.
Actual client results. Performance varies by market, competition, budget and strategy.
Don’t Rent Your Marketing.
Own It.
Angi, HomeAdvisor, and Thumbtack sell the same “lead” to multiple roofers, and some marketing companies build your website on systems that can make it difficult to take with you when you leave. Here is what shared leads really cost, and what it takes to generate your own instead.
We believe the marketing you’re paying for should build your business — not lock you into ours.
Renting Your Marketing
- Leads sold to multiple roofers
- Paying for leads you don’t control
- Your website tied to someone else’s platform
- Leave the provider and leave your marketing behind
Owning Your Marketing
- Leads come directly to your business
- You control how your leads are generated
- Your website, your content, your asset
- Change partners and take your marketing with you
No Tech Speak. No Long Contracts.
Real People Who Are There
When You Need Them.
Local Maryland-Based Team
We’re right here in Towson. We know the Maryland market, the communities you serve, and how local homeowners search for roofers.
Month-to-Month Relationship
No long-term contracts locking you in. We earn your business every month by delivering work that helps your company grow.
Plain-English Reporting
No dashboards full of marketing jargon. We show you what’s generating calls, leads and booked jobs — and what isn’t.
No Surprise Competitors
We review geography, services and competition before taking on another roofing contractor. If there’s a meaningful conflict, we’ll tell you upfront — even if it means saying no.
Eyler Creative is a Towson, Maryland digital marketing agency working with roofing contractors across Maryland and beyond — search, websites, advertising and monthly reporting under one roof.
We Can’t Work With Everybody
We work with one roofing contractor per market. That isn’t a courtesy — it’s the whole model. Running marketing for two roofers chasing the same customers means bidding against ourselves on the same searches — and after a storm, when one county turns into a month of work, you want those calls, not half of them.
Some Maryland markets are already spoken for. Before taking on a new contractor we look at geography, services and actual competitive overlap. If there’s a meaningful conflict, we’ll tell you upfront — even if it means turning down the work.
Check Your Market →A Fair Question
Do you work with competing roofing contractors?
No. Service areas touch — that’s unavoidable in home services — but two roofers chasing the same customers is a different thing, and we don’t do it. Before taking on a new roofer we look at geography, services and who you’re actually competing with. If there’s a meaningful conflict with a contractor we already represent, we’ll tell you before you hire us.
If you require defined market exclusivity, let’s talk about it. We can define exactly what that means and put it in writing.
Questions Roofing
Contractors Ask Us
How much should a roofing contractor spend on digital marketing?
There isn’t one budget that makes sense for every roofing contractor. It depends on your service area, competition, growth goals, average job value and how many additional roofs you want to book. A shop doing mostly full replacements is working to a different number than one doing repairs and maintenance. We start with the business goal first, then build a marketing plan and budget around what it will realistically take to get there.
Do roofers need both SEO and Google Ads?
Not always, but they work extremely well together. Google Ads can put your business in front of homeowners looking for a roofer right now — which matters more in roofing than in most trades, because a lot of demand arrives all at once after weather. SEO builds the long-term visibility in Google Search, Maps and other search experiences that keeps the phone ringing between those spikes. We’ll recommend the right mix based on your market, competition and growth goals — not sell you services you don’t need.
How long does SEO take for a roofing contractor?
SEO is a long-term strategy, not an overnight fix. How quickly you see movement depends on your website, existing rankings, competition and service area. Some improvements can happen relatively quickly, while competitive searches can take months to gain meaningful ground. We track the progress and show you what’s changing along the way.
Do I own my website if I work with Eyler Creative?
Yes. We believe your website and the content we create for your business should be assets your business owns — not something that disappears if you change marketing companies. You shouldn’t have to stay with an agency because leaving means starting your website over from scratch.
Can you track which marketing actually produces booked jobs?
That’s the goal. We track calls, forms and other lead activity back to the marketing that generated it whenever the available systems allow us to. For contractors with compatible CRM or call-tracking systems, we can go further and connect marketing activity to qualified leads, booked jobs and revenue. You should know which marketing dollars are actually producing business.
Do you only work with roofers in Maryland?
No. Eyler Creative is based in Towson, Maryland, and we work with businesses both locally and outside the state. Our Maryland location means you get a real, accessible marketing team — not a faceless national platform. For roofing contractors outside Maryland, we build the strategy around your specific market, service area and competition.
Let’s Get Your
Schedule Full.
Tell us where you work and the roofing services you want to grow. We’ll review your market, your current online presence and where we see opportunities.
We’ll put together a free, no-obligation marketing game plan for your business.
- No sales pressure
- No long-term commitment
- Practical recommendations you can use either way
Based in Towson. Serving roofing contractors throughout Maryland and beyond.